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The Peculiar Mission

My most ambitious goal to-date has been to greatly affect the the world in a positive way. When I thought of a strategy to do this, I decided that I wanted to provide value to those who multiply value to others. Therefore, if I provide value to people who are passionate about making a positive change in the world, then those people will be equipped and inspired to make a difference in the lives of countless other people. My way of providing value to these people was to create the brand Peculiar PPL.

When I created the company, it was a bit unorthodox in its approach because was never about the products— it was all about the people. So, to make this crystal clear and to ensure that I always remained focused on the people, named the brand after the people that it serves— Peculiar PPL.

I’ve always had a hard time articulating this mission, so recently I wore one of my favorite Peculiar PPL dress shirts, set up a video camera and spoke about the company. After about an hour of recording, I realized two things: 1) It’s odd (and oddly entertaining) to speak to an imaginary person in front of a camera, and 2) I love the Peculiar PPL brand…a lot!

Before this video officially hits the public, I wanted to share it with you! Here is my brief video about the brand Peculiar PPL!

2 Comments.

  1. Mizz T

    I think this is just perfect!!! Two thumbs up for the video (it speaks very well, potrays professionalism*, promotes the plan of the brand and welcoming….Makes you curious just to purchase the product)… Awesome!!

  2. Geremy F. (Author)

    Thank you so much, Mizz T!!! I’m glad that you got all of that out of the video!!

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